Here, You'll find
Marketing Done DifferentlyYou may already be able to tell that we do things a little differently around here. We are a strategic boutique marketing agency that does things differently. We are sure you’ll feel the difference.
About The Marketing Baker
Your Marketing Partner
The Marketing Baker is a boutique strategic marketing agency. We help extremely talented business owners, like yourself, make your business absolutely irresistible to more of your ideal clients with strategic, intentional and highly effective marketing designed specifically for you.
A Little Bit About
The Marketing Baker Team
Since 2016, The Marketing Baker has been serving small to medium sized businesses, helping them build businesses that they love, because they’re able to do what they love with more of the people that love what they do (wow, that’s a whole lot of love!).
That’s what we’re put on this earth to do… to help business owners discover the incredible power of marketing to share their talents with the world. Don’t be your best kept secret, do your people a favour and let them know that you exist!
We are here to help you and your business leverage the power of effective, results-driven marketing, while together, we make an impact in the world.
Candice Baker
The Marketing Baker
Ashlyn Gouws
Marketing Specialist
Post Graduate Certificate in Digital Marketing
Bachelor of Commerce (Marketing Management, Industrial Psychology)
Bachelor of Arts (Communications), 1st and 2nd year
Gin lover | Marie Kondo-enthusiast | Snow globe collector
I’m a “KitchenAid Mixer” of marketing – I have an assortment of skills and have worked in different industries and with businesses of all sizes including premium skincare, international health and beauty brands, software-as-a-service (SAAS), boutique stationery, to name but a few. I believe that having such a broad experience across various industries has made me highly versatile and innovative.
My passion lies in storytelling, design, and building brands. The online environment is my playground!
When I’m not at my desk I’m out walking my Spaniel & Spoodle (truthfully, they’re walking me), playing a friendly game of tennis, or chasing after my fearless toddler on his scooter.
Daniela de Bruyn
Marketing Specialist
Certificate of Digital Marketing
Bachelor of Commerce Honours (Marketing, Communications)
Bachelor of Commerce (Marketing Management)
Hi, Daniela here. I’m here to listen, understand and deeply dive into your and your customer’s wants, needs and desires. Whether it’s a craving for something sweet, spicy or the need for delectable deliciousness.
I come from a retail marketing background where I was trained to get those tills ringing and hearts singing. I was also a business owner myself at one stage. So I understand the need for expert, trusted help to take the marketing reins, freeing up space and time for you, the business owner, to bake your products to perfection.
The marketing mix consists of many ingredients bespoke to your goals and your customer’s tastes and needs. Let me help you achieve that with my all-rounded marketing background, developed from a mix of customer experience, trusted traditional techniques and folded in with a keen focus on digital.
I get my greatest ideas and inspiration when I walk my two beagles, and love to stay on top of marketing news. I can’t wait to work with you to whip up irresistible deliciousness that will attract, delight and engage your audience while they become your loyal fans and customers.
Maggie Velasco
Virtual Assistant
Hi, I’m Maggie. I’ve worked as a General Virtual Assistant for The Marketing Baker for over a year. I spend most of my time doing Canva content, scheduling social media content, and working in WordPress. During my free time, I binge-watch kdramas, sip matcha latte, learn jump rope tricks, and fangirl with my favourite K-pop groups.
You Can Rely On
Our Service Promises
When we work together, sometimes things go without saying, however we find it’s better when we say them! We’re committed to being your partner in marketing in your business, and here’s some of the key things you can expect when working with The Marketing Baker.
Straight Forward Pricing
There are no hidden costs, everything is upfront and clear, no surprises!
Respect Always
You will always be treated with respect, as are any other stakeholders we deal with.
Skilled Professionals
You will have an experienced professional working on your business, we have a passion for what we do so we are committed to keeping our skills current.
Honesty & Authenticity
We commit to a real, honest and open advice and relationships with all our clients.
Passion
The fire for what we do is seen in everything we do. We love the stuff you hate, and we get excited by learning and changes in marketing.
Privacy
We show the greatest respect to your privacy in all matters, from your contact details through to the most sensitive information.
Partnership
We are part of your team, and you are part of ours and every team member matters in building businesses.
Relationship Matters
We genuinely care about you and our relationship with you is of the highest importance, we value our relationship with you and aim to support you and maintain this every step of the way.
Play Fair
We believe there is more than enough work for everyone, and we value fair competition from our industry peers, we know you have choices and respect your decisions around this. We will always represent The Marketing Baker brand fairly and accurately in a manner that reflects the high standard of our brand.
WHAT MAKES US
Different
We are not an agency, we are your marketing partner. We value ongoing relationships, with trust, transparency and results!
We are data-driven with regular reporting. We can see what works and the proof is in the pudding!
We are all about full transparency. You have full access to your analytics, accounts, and assets – because you own them. You will never be locked out or left in the cold. You own them, not us!
You can expect a high level of service. This means regular communications, access to the team that’s contactable for support, and regular reporting so you know exactly what’s going on.
We speak plain English – no jargon. Marketing mumbo-jumbo is a big no-no! You will not be bamboozled in a world where you don’t know what’s going on. We speak to you in clear, plain English!
Our Trusted Marketing Partnership
Signature Process
WE ARE PROUD TO BE DOING
GOOD IN THE WORLD TOGETHER
We Are A B1G1 Organisation
Every time you do business with The Marketing Baker, something great happens in the world as we are able to give to those in need. This could be from signing up to our newsletter to paying an invoice, every time something great happens, you make an impact in the world.
The Marketing Baker is proud to be a B1G1 Organisation.
B1G1 is the Buy1GIVE1 Giving Initiative. B1G1 helps businesses like ours give back in meaningful ways, by connecting us to hundreds of carefully screened high-impact projects from around the world. With B1G1, businesses can say “every time you do business with us, something great happens.” To find out more visit www.b1g1.com.
Kind Words
Freelancer PA
Alina Reed
“Candice was so attentive, a great listener and asked lots of questions in order to get a full picture of where we were at with our marketing. The documents we received were comprehensive and provided a great framework to work with. I highly recommend Candice’s services. She knows her marketing stuff!”
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Rich Bennetts
““Where to begin, I do not have a marketing bone in my body! It all seemed a bit like hard work, so I wasn’t sure where to start when it came to marketing. Candice has made a huge impact, on my business and on me personally – Candice is exceptionally knowledgeable and to be quite frank an amazing person. I like Candice’s style, I like the way she goes about marketing and the way that she shares her knowledge in an unobtrusive manner. She is very humble, very kind and exceptionally good at what she does. Candice is amazing and will do amazing things for your business. What’s stopping you?” “
What is your marketing score?
If you're interested to see how your marketing stacks up, check out your personalised marketing score.
Discover the ingredients you may be missing in your marketing mix.
Starting out and need a good strategy?
Want to discover how you can positively optimise your marketing by identifying key areas of improvement?
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Good strategy, but want to identify areas of improvement?
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Then this is the one for you:
Book The Marketing Baker Now
If it’s time to stop procrastinating, and finally get your marketing mix right then get in touch! Even if you’re not sure where to start, we’d love to have a chat to you about how we can work together. Let’s create the best marketing mix for your business.