Make Your Business Irresistible With
Effective Marketing Strategy and Implementation
Recipe for Results
What are you baking? Knowing what you are trying to achieve from your marketing and how, is the first step to effective marketing of your business. Let’s develop your recipe.
The Planner
Work on your marketing throughout the year. The It’s Time Marketing Recipe Planner is your ongoing marketing implementation tool helping you with daily marketing implementation.
Baking School
Learn how to bake up your own winning strategies and implementation techniques. This is ideal for business owners wanting to up-skill or to DIY. Register for workshops or training.
Ideas Oven
Innovation in marketing is keeping ahead of the curve, with cutting edge ideas and methods for reaching your ideal clients. Here you can find tools and ideas to do this.
New Planners In Stock Now
Why choose us
Candice and The Marketing Baker make a stand to help purpose driven entrepreneurs by providing professional, valuable and effective marketing services so that they can build irresistible businesses that enriches their own lives and the clients they are here to serve; and together we build better businesses, better communities and a better world.
The Marketing Baker is a B1G1 Organisation, so every time you do business with us, you are helping the world become a better place.
How do you know what marketing works?
In your small business, you tend to try and juggle it all. The Marketing Baker is here to help you with marketing that suits your unique business, no matter which stage it is at.
We work together with you, to gain a thorough understanding of who your customers are, and where they are, to deliver the best marketing for your small business.
You might need help with a marketing strategy and figuring out what the right ingredients are for your marketing mix, or you may need help with the implementation of your marketing plan.
Whatever stage you are at, we can help you take your business to the next level.
Latest News
The latest from The Marketing Baker
Target The Unhappy Customer. Ignore The Uninterested
Would you get your doctor to fix your car for you? Pretty sure the answer to that question would be no. Why? Well, quite simply, your doctor is not an expert in car repairs. He is, however, an expert in medical diagnostics. So, you should definitely go and see...
Why The Best Marketing Wins, Not The Best Product or Service
Let’s imagine you have developed a fantastic product or service that outperforms all the competitors by a long shot. This thing is amazing! It’s not just good, it is whizz-bang fantastic. Not to mention, the price is competitive, the quality is superior, and you know...
Is There Such A Thing As A Bad Customer?
Customers are your bread and butter. They are the reason you do what you do and are the key to your success. So obviously, you want as many as possible. Surely, any customer is a good customer and you should bend over backwards trying to keep every single one happy…...
How To Be An April Person!
Unless it is your birthday, April is not usually a month that features that heavily in the calendar. Yes, it’s the start of the financial year and sometimes Easter falls within its weeks. But apart from that, it isn’t that notable. In fact, by the time April comes,...
What Are You Costing Your Business By Not Doing Your Marketing?
Have you ever mixed all the ingredients for a cake, poured them into a baking pan, and then sat them on the counter hoping they would magically bake themselves? No? Then why would you ever invest time and money into setting up a business and then fail to do the...
Why You Shouldn’t Forget About Your Current Clients
Did you know that it costs five times more to bring on a new client than it does to retain a current one? That's a lot of money you could be wasting! Plus, you don’t have to constantly prove yourself with an existing client like you do with a new one. Your existing...
Nothing Is A Failure Unless You Don’t Learn From Your Mistakes
As a business owner you are going to make mistakes. It kind of comes with the territory. But it is how you use those mistakes that is the important part. Mistakes are a fantastic learning tool. Now I know that no one wants to think about learning when you are knee...
Why You Need To Map Out Your Customer Experience Journey
What kind of impression do you want to make on your clients? Certainly not a bad one! If you want to make the right impression then it is all about the customer experience you provide. It will set you apart from your competitors and be the thing that keeps your...
Helping Other Small Businesses Grow Through Your Network
Owning and operating your own business can be challenging at times. There are so many different tasks to do and it can be hard to compete with the big guys - and their seemingly endless resources. That is why collaborating with and supporting local small businesses is...
Why You Should Be Forming Strategic Business Alliances
Some of the best things in the world require more than one person to work well - hugs, kisses, conversations and dressing up as a horse for Halloween. So why would business be any different? Some of the best business things also need two people, coffee catch ups,...
Inspired businesses we have worked with
